Content Marketing takes time and money. By repurposing content and taking a single piece of content and using it across multiple platforms, you can cut that cost significantly. Along with cost implications, there are other benefits to repurposing content. The three we will dive into in this post are: It is good for SEO, reaches customers using different media, and it increases conversions. Good for SEO According to Lee Odden, author of the book, Optimize, “When a SEO and content marketing strategy work...
